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About Company Man Design

What Is Company Man Design?

Button: Company

 Helping Your 
COMPANY*

An advocate for your success, a prompt communicator, and nice person. I look out for you like it's my business on the line.
*Meaning you —
big, small, or an individual.

Button: Man

 One* 
MAN

Thomas McAuley, Graphic/Web Designer & Art Director with 10+ years of experience.
*Plus my network of
vetted, skilled pros.

Button: Design

 Graphic 
DESIGN

Full graphic design support: Websites, UX/UI, SEO, Social, Print, Branding, Identity, and Digital.
el cross | About Company Man DesignHealthcare is my specialty.

Oh… and Company Man Design is the dba for Thomas McAuley, Art Director / Graphic, Web, and UX/UI Designer, educated in Graphic Design and Advertising at O’More College of Design in historic Franklin, Tennessee.

Company Man "Man"

Everything Else About Company Man Design

Here you’ll find all the information — translation: likely too much information — about Company Man Design and its Art Director / Graphic, Web, @ UX/UI Designer, Thomas McAuley.

Contents

Why Choose Company Man Design?

ADVOCACY

Bottom line is, from the day we start working together, I’m looking out for you as if we were long separated business partners, pointing out potential marketing opportunities and pitfalls; protecting your brand and its presentation; and doing everything I can to work smart on your behalf.

Services offered
In my years I’ve built up a wide offering of graphic design services with portfolios to prove it. Everything from, website design, UX/UI, SEO, corporate identity, branding, and every other type of digital and print graphic design you can image. Plus I’ve recently added video production! If you DON’T see service you need, contact me because I do that, too.
ATTITUDE

I love what I do, from working with you in identifying and refining goals, to creating and delivering the print, digital, web, and/or UX/UI work. I’m motivated to forecast obstacles and solve problems. And I communicate quickly and thoroughly with you throughout the process. Plus, I’ve been told I’m a pretty pleasant person, which is more important and less common than one might think.

How I Approach Graphic Design

I create EYE-CATCHING and APPROPRIATE designs that effectively convey your corporate marketing message .

I design, maintain, protect, and HONOR strong, impactful, and appropriate corporate identities.

I provide all key GRAPHIC DESIGN SERVICES: digital, print, websites, UX/UI, and video production.

Testimonials

My Professional Promise

AS YOU BUSINESS PARTNER, I VOW TO:

Protect your
corporate identity

Communicate clearly
and proactively
Work smart
& efficiently
Design appropriately
to the task
Listen attentively
and actively
Provide real,
relevant value

My Specialties / Differentiators

7+ years of healthcare industry experience

Icon: Cross for Company Man Design’s design portfolios are filled to overflowing with examples of work for healthcare and healthcare-peripheral clients. While I have extensive experience in healthcare, I have many years of experience with about every other industry, as well as about every type of client and project.
Still, if you ARE in healthcare or peripheral to it, let’s make beautiful work together, from branding, to collateral, to your corporate website, to trade show displays and other graphic support, everything else.

10+ years of experience rescuing Bad Design and Bad Design Experiences

Icon: Life Saver for "Bad Design Rescue"You don’t have to look hard to find examples of bad graphic design. As a graphic designer, I see every day. I fix bad design all the time. No matter the reason, it’s not a problem for Company Man Design. Contact me and I’ll fix it like it never happened.

Too often, a client contacts me, their voice conveying their hesitancy and caution, having paid in full or in advance for a bad design. Whoever they’ve worked with has abandoned them, cheated them, and/or they can’t or won’t make very necessary changes or corrections.

I’m saddened but still proud to have become expert at facelifting aged designs, bringing consistency to hodge-podge designs, etc. Afterwards, my goal is to leave you with an experience equally as good or better than the experience that brought you to me was bad.
If this is you. I’m sorry. Let’s talk it through then get started or re-started in the right direction.

About the Name, "Company Man Design"

Deciding on "Company Man Design"

“Design” was a given. From a simply marketing or SEO standpoint, it would have been sacrilege not to have included it. There may have been a decision between simply “Design” or “Design Company” or “Design Studios” but this wasn’t the time to decide.

First, I surveyed the work I'd produced

I had produced a lot of work since my graphic design career had begun. I already had impressive portfolios by this time including tons of corporate brandingtrade show designwebsite design, and many examples of other subsets of graphic design. I had experience working with many industries, especially with healthcare and healthcare-peripheral startup companies.

The unifying quality of the vast majority of my work was that it was for big or established companies or it was for new optimistic businesses, usually with a lot of starting capital behind them. Far less of my work  had been for small businesses, though there had been a lot of that too. But standing back, what rose up was I did work for companies.

Next, I surveyed my personal work behaviors and values

Knowing that “Company Design” lacked specificity and flair, I sought to identify qualities that differentiated me and my work from others in my field. There was honesty, loyalty, fairness, a strong work ethic, providing value, and proactive communication. But that was the minimum price to pay to play the design game, in my opinion.

No, what made me unique in the field of design was my ethic of working for each client in the way I would if the company were my own. It was the case then and remains so today.

I recalled the term “Company Man” from movies and what I’d learned about labor and strikes in the early 20th century. While company man has negative connotations — an employee whose allegiance to his employer comes before personal beliefs or loyalty to fellow workers — it was just too good of a name and I just kept coming back to it.  

Company Man Design was born

It did sum up my devotion to my clients’ work, and if anyone failed to see the humor in it, I probably wouldn’t be getting a call from them. And, thinking about it, I probably wouldn’t be a good fit for someone who thought that way, anyway. The rest is, as they say, history.

About Thomas McAuley

Art Director / Graphic, Web & UX/UI Designer

I believe ego is not a factor in creating effective corporate design. Instead, it should be measured by how well I deliver your corporate image and marketing message in as clear and easy-to-use a manner as possible. Leave awards to the followers of social fads.

Professional Experience

  • 10+ years
    graphic design experience (print, digital, and web)
  • 10+ years
    art direction experience
  • 7+ years
    healthcare industry specialization
  • 100+ websites
    designed and developed
  • 50+ companies
    corporate identity design implementations
  • 30+ trade shows
    full print, digital, and web graphical support
Thomas McAuley: Art Director / Web & Graphic Designer / Primary, Company Man Design

Professional Experience

  • 10+ years
    graphic design experience (print, digital, and web)
  • 10+ years
    art direction experience
  • 7+ years
    healthcare industry specialization
  • 100+ websites
    designed and developed
  • 50+ companies
    corporate identity design implementations
  • 30+ trade shows
    full print, digital, and web graphical support
Thomas McAuley: Art Director / Web & Graphic Designer / Primary, Company Man Design
Personal Brief

Thomas is a husband and father, yoga instructor, meditation coach, who skips around between writing, board gaming, cycling, and any number of other avocations.

Education

Graphic Design and Advertising at O’More College of Design (Franklin, TN)

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